Pathfinders contributes to the lives of children, young people and their families through the provision of appropriate, timely and high quality community-based support services.
Pathfinders wished to rollout their brand identity on multiple channels, and engage with their community through a design that carried across all aspects of their marketing.
We work together with the Pathfinders team in an ongoing arrangement for their website development, brochure design, informative booklets, business card design, and other continuing projects.
Pathfinders provides a valuable service that ensures the safety, emotional security and connectedness of young people in the community. As such, it was important that the website was easy to use, allowing all visitors to navigate and find the information they need.
Working from an existing website, our development team migrated the content to the new site and made visually appealing design changes (including the addition of banner images, videos, and other dynamic features), as well as other practical alterations to improve the site’s functionality (such as a new ‘Staff’ page and a donations form).
We have also undergone training and website review sessions with the Pathfinders team, arming them with the knowledge and skills to maintain and add to their own site.
Additionally, our long-lasting partnership with Pathfinders has allowed us to maintain a consistent image, and thus improve brand recognition.