Pay per click (PPC)

PPC advertising is a proven fast strategy to grow leads and sales. If you aren’t investing in Google AdWords or other PPC platforms, you are most likely missing out on sales and losing market share to your competitors.

However, it can be hard to gain profitability due to the high level of competition. That’s why we don’t just optimise your PPC campaigns; we build high-converting landing pages to maximise profits from your PPC advertising. Paid search is now a mature advertising tactic — Google introduced their Google Ads platform in October 2000 — and it’s become an essential strategy for the world’s largest brands.

What is PPC?

Pay Per Click or PPC advertising is designed to reach consumers at the times and places where they are most interested in learning more about your brand or in buying your service or product. PPC can help small businesses gain immediate exposure in a local market or give large organisations an effective way to introduce new products or services.

For all types of companies, it delivers:

Optimise for conversion, not clicks

You may have run Google Ads in the past and were left saying “Google Ads doesn’t work for our business”. If this sounds familiar, then chances are you were either managing them yourself and burning cash – due to a lack of know-how – or had an amateur agency running it that looked at clicks and traffic, rather than conversions.

How is our PPC strategy different?

We don’t optimise your PPC campaigns for clicks; instead, we optimise your campaigns for conversion, to ensure we’re converting as many potential customers as possible into buyers and squeezing every last drop of value from your campaign to help make PPC profitable for your business.

Ready to get started?

Get in touch and let’s discuss what we can do for you.