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Marketing

What are Hashtags and why should I use them?

The first Hashtag was used on Twitter back in 2007 by a social technology expert named Chris Messina. Since then, hashtags have become a widely used technique to categorise a vast range of images and comments posted on social media platforms including Facebook, Twitter and Instagram. So why should a...

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Marketing

Social Media Myths for Business Owners

We have identified 5 major myths to help you push past and adapt to the ever changing world of modern social media.   Myth One - “Posting multiple photos per day/week will attract more likes.” Remember, quality over quantity. While posting regular images is not a bad thing, it is the engaging...

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Marketing

What is SEO and why does your website need it?

It can be a complex concept, with several factors working in conjunction with each other, but in basic terms, it just means making your website more visible. The two main principles of SEO are firstly about knowing your target audience, and secondly about understanding how to deliver that information in...

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Marketing

Why a marketer should be designing your website, not the IT department

Your website is a hugely powerful marketing tool, not just a technical aspect of your business. It’s your digital shopfront, or where your customers find out information about your products. While your marketing campaign can easily grab customers attention, the experience users have on your website will determine whether...

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Marketing

Why you need SEO now

As the world of SEO is constantly changing and the rest of the world bows down to Google’s rules, our specialist SEO team works hard to stay up-to-date as we can be for our clients. As ominous as it sounds, Google is always watching and judging. And if your...

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Marketing

Why you should be considering a marketing strategy for 2019

It’s easy to get trapped in a mindset that sees marketing as an unworthy investment when you’re worried about the ROI. Your first thought is probably “can we afford it?” followed by, “how do we know that money will come back into the business?” and that’s the first mistake...

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Marketing

Our top tips for embracing social media as a form of content marketing

Some questions that we get regularly is “what exactly is content marketing” and how does social media relate to it? This is a type of marketing that sees businesses create and share material online (videos, blogs and social posts) that doesn’t explicitly promote the brand or business, but is...

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Marketing

LinkedIn Marketing

5 simple ways to generate leads from your company’s LinkedIn page Generating leads for your business is no easy task. Email marketing, Facebook, Twitter, Google AdWords… you know the channels, and you know the struggle. There are a ton of different methods for increasing the number and quality of leads for...

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Marketing

Small Site SEO

How we use SEO to increase traffic and visibility for businesses with small websites and small budgets We have partnered with hundreds of clients ranging from national corporations to local startups.  One of the common queries we hear is in regard to digital marketing, and specifically about whether or not...

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02 8004 8420

Sydney

20-40 Meagher St,
Chippendale NSW 2008

sydney@nucleo.com.au
Wollongong

Level 1/102 Keira St,
Wollongong NSW 2500

wollongong@nucleo.com.au
Tamworth

Level 1/312 Peel St,
Tamworth NSW 2340

tamworth@nucleo.com.au
Armidale

107 Faulkner St,
Armidale NSW 2350

armidale@nucleo.com.au
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