

Moduplay
Moduplay designs, manufactures, and installs commercial playground equipment across Australia. Their website (moduplay.com.au) serves as a comprehensive platform showcasing their innovative play structures, safety surfacing, and outdoor fitness equipment, while also providing resources for planning and project development. A comprehensive customer portal was required which allows further content and pricing calculations for approved customers.
What we did
Think
Moduplay required a website to effectively present their diverse range of playground and outdoor recreation equipment to potential clients, including schools, councils, and developers. The site needed to highlight their design capabilities, manufacturing quality, safety standards, and provide resources to assist clients in the planning and specification process.
Design
The website design enhances their brand and utilises vibrant visuals of their installed playgrounds and equipment, showcasing the engaging and safe environments they create. Clear navigation is essential to explore their product categories (e.g., playgrounds, fitness equipment, shade structures, surfacing). The design conveys a sense of fun, safety, and durability, appealing to their target audience. Easy access to project galleries, product information, and contact details for enquiries is key.


Development
The website development utilised a custom WordPress theme to provide detailed product catalogues with individual pages showcasing features, materials, dimensions, and safety certifications. Project case studies or galleries highlight their completed installations on an interactive map. Resources such as planning guides, safety standards information, and material specifications are available, some publicly and some via the customer portal. Contact forms for enquiries and a request-for-quote system help streamline inquiries. Custom development was required for PDF generation and the customer portal which helps streamline internal processes.






Project outcomes
The new Moduplay website successfully establishes a strong online presence for their commercial playground equipment. It effectively showcases their innovative designs, product quality, and commitment to safety. By providing comprehensive product information and project resources, the website facilitates the planning process for potential clients and serves as a valuable tool for generating enquiries and driving sales across the Australian market.


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