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Etch Realestate

Etch Real Estate is a boutique agency in Sydney, specialising in residential property sales, leasing, and property management.

Their website, functions as a core business tool to attract vendors, landlords, and tenants, and to showcase their property listings and local market expertise.

A new website was required to elevate their brand online, and centralise data control. Utilise custom connections to Domain and REA APIs we were able to make the website the single source of truth for Etch’s property listings.

What we did

Think

Etch Real Estate required a modern, high-performing website that reflects their boutique approach and strong local market knowledge. The site needed to effectively display property listings (sales and rental), manage vendor/tenant enquiries, and establish trust and credibility within their service area. The site needed to simplify content management by connecting to external listing sites.

Design

The website design adopts a clean, contemporary, and user-friendly aesthetic, aligning with the boutique nature of the agency. Emphasis was placed on high-quality property photography, clear calls-to-action for appraisals and enquiries, and easy navigation to search listings. The design ensures a professional and approachable brand image.

device tablet landscape mask Etch Realestate Desktop preview

Develop – Custom WordPress Theme

The website development utilises a robust custom WordPress theme integrated with real estate specific APIs (REA | Domain) for automated listing synchronisation (sales, rentals, and sold properties). Custom functionality includes dynamic search filters, agent profile management, and dedicated sections for suburb profiles and market reports, making content management straightforward for the agency.

device phone mask Mobile preview of the custom WordPress them for Etch Realestate
device phone mask Mobile preview of the custom WordPress them for Etch Realestate
device phone mask Mobile preview of the custom WordPress them for Etch Realestate

Project Outcome

The new Etch Real Estate website provides a seamless online experience for prospective buyers, tenants, vendors, and landlords. It efficiently showcases their property portfolio and market expertise, generating high-quality leads for the sales and property management teams. The website successfully enhances their brand presence and serves as a vital platform for business growth.

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